Taking off will be divided regionally, taking an in-depth look at how different parts of the world have adopted the low-cost model and how this has been adapted accordingly.

Each chapter will include a contribution from the leading low-cost carrier(s) in that particular region, charting their own history and corporate philosophy.

Foreword
Leading aviation consultant and commentator, John Strickland, will introduce the low-cost model from a unique perspective, sharing his thoughts on the history of the model, how it may respond to the current economic climate and its future.

Having been closely involved in the start up of KLM’s low-cost carrier Buzz in the UK, as well as 25 years in the commercial airline business, Strickland will bring a unique perspective to the publication.

Chapter One
North America - Pioneering the low-cost model

Chapter Two
Europe - The competition heats up

Chapter Three
Asia-Pacific - New markets, new approaches

Chapter Four
Middle East - Making regional connections

Chapter Five
South America - Developing nations are on the rise

Chapter Six
Africa - The North and South are growing markets

Contacts

Sponsorhip enquiries
Jonathan Lee
Publisher
E-mail: jonathan@insightgrp.co.uk
Direct line: +44 (0) 208 831 7563

Rebecca Randall
Advertising manager
Tel: +44 (0) 208 831 7513
Email: rebecca@insightgrp.co.uk

Kalpesh Vadher
Sales manager
Tel: +44 (0) 208 831 7510
Email: kalpesh@insightgrp.co.uk

Monica Chan (Kuala Lumpur, Malaysia)
Sales manager
Tel: +603 2070 6814
Email: monica@asiapacificairports.com

Editorial
Lucy Siebert
Tel: +44 (0) 208 831 7511
Email: lucy@insightgrp.co.uk

Oliver Clark
Tel: +44 (0) 208 831 7514
Email: oliver@insightgrp.co.uk

Production
Mark Draper
Tel: +44 (0) 208 831 7504
Email: mark@insightgrp.co.uk