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Routes News Issue 2010 1

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Contents:
Foreword
News
Boxing clever Like Mexico's world-famous boxers, Volaris is compact in size but packs a powerful punch. Chris Kjelgaard speaks to CEO, Enrique Beltranena.
Airline one2one Angel G Colin from Mexicana Airlines.
Airport one2one Carl Jones from Melbourne Airport.
Above the clouds A growing hub for South American carriers and a diverse tourism offering are proving to be a winning formula for Peru, writes Oliver Clark.
Making an impression John Grant, managing director of Airport Strategy and Marketing, shares his thoughts on Peru.
Make tracks to JAX US airline network planners gathered at the inaugural Jacksonville Aviation Summit in late 2009 – Lucy Siebert was there to find out what Northeast Florida has to offer.
Latin legends Latin America’s largest airline grouping, made up of two of the region’s oldest airlines, could mean a whole new look for their network, reports Lucy Siebert.
Home run Originally built on a former baseball park, Toronto’s downtown airport has proved to be a winning location for Porter Airlines, writes Chris Beanland.
Tweet tweet Twitter offers airlines a unique way of engaging with their customers in real-time – Jessica Twentyman explores who is getting it right… and wrong.
Big gamble? British Airways launched just one new route from Heathrow at the start of the last winter season – Las Vegas. Adam Coulter was onboard the inaugural flight with BA CEO, Willie Walsh.
Change game William Swelbar outlines five reasons why he thinks the airline industry will never be profitable.
How to… Make the most of every one-to-one meeting this year – Route Exchange’s Paul Winfield shares his top tips.
High hopes Adelaide Airport’s managing director, Phil Baker, tells Louise Driscoll why he thinks his gateway is “massively under served”.
Routes events update
View from the top The Caribbean Tourism Organization.
Traffic statistics

Sales contacts Rebecca Randall Advertising Manager E-mail: rebecca.randall@routes-news.com Direct line: +44 (0) 208 831 7513
Kalpesh Vadher Sales Manager E-mail: kalpesh@routes-news.com Direct line: +44 (0) 208 831 7510
To download Routes News Media Pack click here

Editorial contact
Lucy Siebert Editor E-mail: lucy.siebert@routes-news.com Direct line: +44 (0) 208 831 7511
Visit Routes official site www.routesonline.com

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